Full Job Description
Join Our Team as a Social Media Manager!
Are you passionate about social media and all things digital marketing? Do you have a flair for creativity and analytics, coupled with a knack for engaging diverse audiences? If so, we invite you to bring your talents to our dynamic team in beautiful Litchfield, Connecticut, as our new Social Media Manager!
About Us
We are InnovateTech Inc., a leading technology solutions company with a commitment to innovation and customer satisfaction. Based in Litchfield, we operate at the forefront of the tech industry, providing cutting-edge services and products that transform the way businesses operate. With a strong revenue stream from our diverse portfolio—spanning IT consulting, software development, and cloud solutions—we pride ourselves on our dynamic work culture that fosters creativity and collaboration.
Job Overview
As the Social Media Manager, you will play a pivotal role in shaping our digital presence and driving brand engagement through innovative social media strategies. This position offers an exciting opportunity to elevate our brand's voice across various platforms and connect with our target audience meaningfully. You will work closely with cross-functional teams to ensure alignment with our business goals and contribute to our overall marketing strategy.
Key Responsibilities
- Develop, implement, and manage our social media strategy to enhance brand awareness and drive website traffic.
- Create compelling content tailored for Facebook, Twitter, Instagram, LinkedIn, and other platforms to engage our audience.
- Oversee social media campaigns from start to finish, including research, planning, execution, and analysis of results.
- Monitor and respond to user-generated content across all social media platforms, fostering a strong online community.
- Analyze social media metrics and utilize data-driven insights to refine strategies and improve campaign effectiveness.
- Collaborate with the marketing team to integrate social media into broader marketing campaigns.
- Stay up to date with the latest trends in social media and digital marketing to ensure our strategies are innovative and effective.
- Assist in the coordination of social media collaborations with influencers and industry leaders.
- Manage social media advertising budgets and track the ROI of paid campaigns.
Qualifications
To succeed in this role, you should possess the following qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in social media management, preferably in a corporate environment.
- Proven track record of developing and executing successful social media campaigns.
- Strong understanding of social media platforms, their analytics, and best practices.
- Excellent writing, editing, and communication skills with a keen eye for detail.
- Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics tools (e.g., Google Analytics).
- Creativity, critical thinking, and problem-solving skills.
- Ability to work both independently and collaboratively in a fast-paced environment.
- Knowledge of SEO and digital marketing trends is a plus.
What We Offer
At InnovateTech Inc., our employees are our greatest asset. Join us and enjoy:
- Competitive salary and performance bonuses.
- Comprehensive health, dental, and vision insurance plans.
- 401(k) plan with company match to secure your future.
- Generous paid time off (PTO) and holiday schedule to promote work-life balance.
- Opportunities for professional development and career advancement.
- A vibrant, inclusive workplace culture that values your contributions.
Why Litchfield?
Located in the heart of Connecticut, Litchfield is known for its rich history, stunning natural landscapes, and vibrant community. Surrounded by beautiful parks and recreational areas, it offers a serene setting that complements your work-life balance. Explore local boutiques, enjoy the exquisite dining options, and engage with a friendly community where you can thrive both personally and professionally.
How to Apply
If you're ready to take your career to the next level and make a meaningful impact as our Social Media Manager, we want to hear from you! Please submit your resume along with a cover letter that speaks to your experiences and vision for our social media presence.
Join us at InnovateTech Inc. and help us connect, innovate, and empower businesses through our transformative technology solutions!